Posts by Editorial Staff
2018 Shine ‘n Star Photo Parade and More
The Tow Times October issue contains a reader favorite: The Shine ‘n Star Photo Parade featuring a selection of entries in this year’s Shine ‘n Star contest brought to you by Tow Times and powered by Ford Trucks. This issue also covers the tax advantages of purchasing a truck, taking a proactive approach to OSHA…
Read MoreGet Your Customer’s Attention
Attracting the attention of your potential or existing customers is getting more competitive and expensive as technology grows. Companies have more ways to access potential clients through social media, direct mail or email. It’s important to be strategic when spending time and money on a marketing plan. To help with your strategy: Decide when to…
Read MoreThe 28th Annual Tow Times Sourcebook and More
This year’s towing and recovery industry buyer’s guide, the 28th annual Sourcebook, has extensive listings for manufacturers, distributors, products, services and more. Not only is the Sourcebook included in the Tow Times September issue, you’ll discover how towing companies are offering environmental response at accident scenes, and how recovery operators can save lives along with…
Read MoreLowboy Trailers, Air Cushions and Recovering Burned Vehicles
The Tow Times August issue features a look at loads our readers have hauled with lowboy trailers, and an air cushion recovery by Tegeler Body Frame Wrecking & Crane of Dyersville, Iowa. This issue also offers tips for recovering and transporting burned vehicles, and reviews the current hot sales of Class 8 trucks.
Read MoreThe Importance of Documentation
Written by Bill Giorgis of Mike’s Wrecker Service After the recent death of an employee at the hands of a drunk driver, our lives and company have been torn apart. Our driver was outside of his truck and was struck and killed as a pedestrian by a driver two times over the legal limit for…
Read MoreApps, Towing High-end Cars, Revenue Streams and More…
The Tow Times July issue features a look at towing apps used by consumers in a side-by-side comparison format. This special issue also contains a South Florida towing operator’s perspective on towing high-end cars, including the equipment and training needed when transporting exotic rides. And on the business side, author Brad McIntosh shares possible untapped…
Read MoreTowing Operator Safety Issue
The Tow Times June issue addresses the top workplace injuries faced by towing operators and tips on prevention, information on creating a company safety program, and statistics provided by the Survivor Fund/Wall of the Fallen Committee offer insight on the “Numbers Behind the Wall of the Fallen.” This issue also offers an overview of air…
Read MoreBranding Your Company – Where Do You Start
Most business owners know that branding is essential to their businesses, but do you know how to create a brand? At MarketSmart, we believe that branding isn’t just a logo, it’s your company’s heart, soul and beliefs. Here are three tips when branding your company: 1. Define your brand. Connect with your customer’s needs…
Read MoreLight-Duty Towing Myths and Tips and More
The Tow Times May issue explores light-duty towing myths and tips, a review of chassis manufacturer’s new and current trucks for the towing and recovery industry and light-duty towing procedures that include wheel-lift securement and shift-lock over-rides. This special issue also addresses how to make your dispatch a profit center, and two Georgia companies take…
Read MoreVisit Existing and Potential Customers Before They Need Your Service
Sometimes it’s good to get out and visit customers, and potential customers before they need your services. This way, they can get to know you and your business. Along with visiting the local businesses you serve, plan to attend local events such as festivals, fairs and farmers markets. They present great opportunities to hand out…
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