Posts by Editorial Staff
Preparing an Emergency Response Plan for Your Company
Preparing an Emergency Response Plan for Your Company By Joyce T. Powers As towing operators, you are by definition an emergency responder. Company owners and operators can approach a highway recovery or motor vehicle accident and work through the unique problems of that situation, keeping people safe and the roads clear. But have you planned…
Read MoreNew and Exciting Improvements at Towsafe
New and Exciting Improvements at Towsafe It goes without saying that towing and recovery is one of the most dangerous professions. A growing number of tow operators are injured or killed on the job each year. As a towing operator we know that your number one priority is to get the job done and return…
Read MoreFACE Investigation
FACE Investigation: Tow Truck Driver Struck and Killed by Van While Entering His Tow Truck Editor’s Note: The Kentucky Fatality Assessment and Control Evaluation (FACE) program is a NIOSH-funded program that studies work-related fatal injuries and exposures and produces investigative reports containing safety recommendations for workplace injury prevention. The content of this report has been…
Read MoreStay Safe Survey
Did you know that 48% of employees think safety meetings are held less often than they should be? Check out this recent safety survey featured in Tow Times Magazine where there are some impressive statistics.
Read MoreRoadside Safety
Tow Operator Roadside Safety Roundtable An alarming number of tow operators have been struck and killed or injured on the roadside this year. Tow Times contacted sources in the towing industry to create dialogue on how to combat this deadly trend. We thank them for their candid responses, and invite future discussion to develop positive…
Read MoreMove Over Laws Part 1
An alarming number of tow operators have been struck and killed or injured on the roadside this year. Tow Times contacted sources in the towing industry to create dialogue on how to combat this deadly trend. We thank them for their candid responses, and invite future discussion to develop positive steps and ideas for operator…
Read MoreOur 35th Year
The Tow Times January 2018 issue marks our 35th year of publication. Feature articles in this special issue include how state towing associations are raising awareness of Slow Down Move Over laws, wheel-lift maintenance and use and how to determine the value of your towing business. And check out the 2018 Industry Events calendar for…
Read MoreThe Power of a Press Release
Never underestimate the power of a press release. Marketing experts agree that distributing press releases is a tried-and-still-true marketing method that is cost-effective and, when releases are picked up by multiple publications and online sources, can generate a wealth of online attention to your business or service. Press releases are semi-short, quick, and to the…
Read MoreSupporting Your Community
Supporting your local community is a great idea that offers many marketing opportunities. Create your own event — safety awareness campaigns, fundraisers, open houses, touch-a-truck and so on. Promote the events on your website and Facebook page and encourage customers to support them. And don’t forget to invite your local media and give away your promotional items.…
Read MoreSending Monthly Newsletters
Want to try something different to keep a relationship with your customers? Create a monthly newsletter-style e-mail that provides something of value. Here are some good tips: Keep it at one page and make sure to put a few fun things in the mix. Be creative. Items you can include could be a safety tip,…
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