HAAS Alert Partners with TRAA

HAAS Alert and the Towing and Recovery Association of America (TRAA) have announced a new partnership to improve safety for towing professionals. Under the agreement, TRAA members will have access to Safety Cloud®, a collision prevention service for emergency responders and roadside workers developed by HAAS Alert. TRAA non-members with eligibly-sized fleets that equip Safety Cloud will also receive one year of complimentary TRAA membership.

Safety Cloud enables tow trucks and other first responder vehicles to send real-time digital alerts to drivers as they approach active incidents. A device installed in the truck sends vehicle location data to Safety Cloud, which delivers alerts to nearby motorists through the Waze app, Apple CarPlay, Android Auto or compatible vehicle infotainment systems giving motorists time to react before they reach the incident.

Since launching over two years ago, Safety Cloud has processed more than 100 million driver alerts. The new partnership between TRAA and HAAS Alert will provide towing operators with protection and benefits including premium fleet pricing and TRAA member support.

“We’re excited to be working with HAAS Alert and believe that Safety Cloud provides towers an effective layer of additional protection from approaching drivers, many of whom are simply not paying attention to the roadway,” said TRAA Executive Director Cynthia Martineau. “HAAS Alert shares our goal of promoting the wellness and interests of towers, and we look forward to working together in the months ahead to make roads safer for our members and the communities they serve.”

For more information about HAAS Alert visit haasalert.com.