Geri Roskopf’s Blog

Run-of-the-Mill

As I was reading an article on how to recognize a professional tow operator, I was struck with what I thought was an oxymoron: “Your everyday, run-of-the-mill tow operator, above all else, is a professional, and treats you with respect.” I was curious of the exact definition of “run-of-the-mill,” because the way it was used…

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Now More Than Ever

One of the greatest gifts we have is the gift of choice. Some choices are routine, and some are life-changing. We choose how we react to a situation. We choose to have a salad or a burger. We choose to buy a GMC or a Ford. We all make choices every day; some good, some…

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Thank You

I recently had a phone call where, if I could have, I would’ve hung up on the caller. I was literally being screamed at. I’ve been in business long enough that I’ve handled these types of calls, and I’ve often found they result from a lack of understanding, or something was missed in communication. I…

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Weathering the Weather

No matter where you live – Florida, Texas or Wisconsin — weathering the weather is a big part of how the towing and recovery industry does business. I’ve lived in Wisconsin all my life, and I can remember some major storms — like the ice storm in March, 1976, when over 600,000 homes were without…

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Grandpa’s Big Red Tow Truck

My granddaughter has a book titled Red Truck by Kersten Hamilton. It’s a simply-told story of red truck — a working tow truck, not a show tow truck — saving a school bus from a mud puddle. My granddaughter is 2 ½ and loves to have me read the story over and over again. She’s…

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Take Time to Smell the Roses

My husband and I recently lost what I call the cornerstones of the family – my husband’s mom and dad, who I also consider my mom and dad. It’s been less than three months since mom passed, and while dad had heart health issues, we truly believe he passed away from a broken heart. Like…

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Holding Down the Fort

When I’m going to be away from the shop for a while, as I head out the door I’ll usually yell out to my employees to “hold down the fort,” or in other words, keep an eye on things while I’m away. As an owner of a towing and recovery company I have to wear…

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Must Be a Full Moon

“Must be a full moon” is a common phrase used whenever things start to go a little haywire. There may not be any scientific proof of this, but in my experience it certainly seems that more strange traffic incidents happen during a full moon. I’ve heard of others experiencing crazy things during a full moon,…

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Takin’ Care of Business

One of my favorite bands is Bachman-Turner Overdrive — BTO. I heard their song “Takin’ Care of Business” on the radio the other day and it reminded me of the message the towing and recovery needs to constantly get out to the motoring public with regard to the Move Over or Slow Down law. National…

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And the Winners Are …

Once again I’m amazed at the 2020 Shine ‘n Star tow truck Photo Parade “eye candy” in the October issue of Tow Times magazine. Each truck shows the owner’s pride in their towing equipment as an advertising billboard, with clever and outstanding use of color schemes and graphics. How could you not turn your head…

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