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Situational Awareness

Jun 3rd, 2016 | By | Category: Jack Schrock's Blog

Jack SchrockIt’s possible for towers to lose themselves in their present circumstances, which is another way of saying “I can’t see the forest for all the trees” and, this is especially true of those micromanagers out there who must have a say in everything because they are too preoccupied with details to focus on the real challenges of the day that decide success over failure.

Starting out most towers begin with a single truck that doubles as their “office” thanks to cell phones and radios. There is no strategic plan except to survive from one day to the next. However, over time one truck leads to two and the office is relocated to a storage yard which is a further expansion of business. So the challenge is to hire some good people along the way who can take primary charge of these different tasks and profit centers leaving the Tow Boss to keep his eye on the big picture.

The dumbest thing I ever heard was a comment from an accountant who said he looked after the pennies and the dollars took care of themselves. As we grow our business we must grow ourselves to the point that we can look well beyond the pennies to see and respond to today’s challenges and opportunities. Nothing succeeds like success and to do that we’ve got to see all the trees.