Towing Equipment Search:

I Know Somebody

Mar 2nd, 2018 | By | Category: Geri Roskopf's Blog

My husband, some friends and I were heading back to Wisconsin after a visit to the International Towing and Recovery Hall of Fame and Museum and Miller Industries. We picked up some history books from the museum and some equipment for one of our tow trucks, which put extra weight in the back of the Suburban we were driving.

We were cruising along when the Suburban started to smell and spew white smoke. I was dozing a bit but was wide awake when there was an “uh oh” (well … maybe a few stronger words were said) and we pulled over — not a good sign.

Now what do we do?

We were on the “other end” — a customer in need of a tow truck.

I’m not sure why I had the national towing association’s (Towing and Recovery Association of America) membership book with me, but it was a good thing. We looked for a member who was closest to our location, called them and they couldn’t have been more courteous and helpful. They totally went beyond what was necessary to help us. It felt good. That’s what I call good customer service.

I often let my customers know that if their vehicle breaks down in another part of the state, or country for that matter, I know somebody who can help. By being a member of our state and national associations, I know I can suggest a towing company in their time of need.

How often do we try a product, restaurant or service with the recommendation from someone who knows somebody? People are ready to let you know about bad customer service, but they are just as quick to let you know if they received a positive experience.

We all know somebody. While you can “like” them on Facebook, it might be better to “like” them in person to potential customers.